A woman wearing an elaborate emerald green ball gown with ornate silver embellishments and an off-shoulder design. She also wears a jeweled tiara and necklace, standing indoors near a wooden door. The image includes a logo for "Ellas Universal Fashio
The rodeo is coming and we have the perfect boots to get you ready!. Now through Good Friday, enjoy $10 OFF any pair of boots, just mention this offer. Get your perfect pair today!. 🥾🔥
A black tuxedo with a red shirt and black bow tie on a mannequin next to a red formal gown. The tuxedo's pants are draped on a hanger, and the background shows shelves with fabrics and clothing.
Display of various colorful cowboy boots and sandals on shelves in a store.
Young girl in a burgundy dress and tiara holding a white sneaker labeled "Mis Quince" at a quinceañera celebration.
A sunflower in the foreground with a truck in the background displaying signage for "Ella's Universal, LLC," offering fashion clothing and party decor services, located in Beloit, Wisconsin.
A colorful party table setup featuring vibrant Mexican-style decorations, including large paper flowers, serape tablecloths, and themed decorations. The backdrop has string lights and a cartoon image of Our Lady of Guadalupe. The table is set with fo
Wedding decoration with "Mr & Mrs" neon sign, purple drapes, and floral arrangement.
Group of women wearing colorful and ornate ball gowns in a decorated room, possibly for a quinceañera event.
Children dressed in formal attire on a stage at an event, with some wearing ball gowns and others in suits and a sombrero, in front of an audience in a decorated venue.
A young girl in a sparkling green dress poses in front of a decorated table with gifts and a large illuminated letter 'V'. The background features red curtains, white lights, floral arrangements, and an elegant white chair.
Group of people wearing matching black t-shirts with text, standing in front of a white and blue decorated backdrop with greenery and flowers.
Quinceañera banquet setup with a decorated table, floral arrangements, a white backdrop with lights, an elegant chair, and illuminated letters "X" and "V."

About Ella’s Universal

Ella’s Universal is your one-stop shop in Beloit for all things celebration! 🇲🇽✨ We specialize in Mexican fashion, formalwear, tuxedo rentals, and event decorations — helping you turn life’s biggest moments into unforgettable memories.

From stunning quinceañera dresses and authentic cowboy boots to elegant wedding décor 💍 and convenient party rentals, we’re here to help you celebrate in style.

📍 549 Shirland Ave, Beloit, WI
⏰ Mon–Sat: 11 AM – 6 PM | Sun: 11 AM – 3 PM
📞 (608) 295-6926

Ellas Universal

Our Services

  • W

    Western Wear

    We offer a variety of Western wear, including boots, belts, cowboy hats, and more—everything you need to complete your perfect Western look!.

    Online shopping Coming Soon
  • Boots

    Party

    We provide stunning party decorations for quinceañeras, weddings, birthdays, baptisms, and more—perfect for making your special celebrations unforgettable!

    gallary
  • Young woman in a sparkly blue ball gown holding a bouquet of white roses, standing on stairs decorated with red flowers under a lit chandelier.

    quince dresses

    We offer a beautiful selection of dresses for every special occasion—quinceañeras, prom, homecoming, dances, and elegant events—along with stylish suits for men. Find the perfect outfit to shine and make lasting memories!

    Gallary coming soon.
  • Tuxedos

    Suits & Tuxedos

    Perfect for prom, weddings, quinceañeras, and any special event. Customizable fits and styles to make your day unforgettable.

    Coming soon

Make it stand out.

Contact us *

Western Wear *

Party Decorating *

Contact us * Western Wear * Party Decorating *

Location: 549 Shirland Ave, Beloit, WI 53511

 
A storefront with an orange facade and floral decoration, displaying a sign above the front entrance. The building has a mailbox labeled "549" and a small parking area with a car on the side. Sidewalk and street are visible in the foreground.

Phone: 608-295-6926

⏰ Business Hours:

  • Monday – Saturday: 11:00 AM – 6:00 PM

  • Sunday: 11:00 AM – 3:00 PM